The Hidden Power of Earned Media for Startups and Growing Brands
Let’s talk about something that’s more powerful than a Super Bowl ad and more trusted than your...
The Hidden Cost of Legacy Systems: What Disconnected Data Is Really Costing You
Legacy systems.They lurk beneath the surface like rusted shipwrecks—still floating, technically......
Why WordPress Site Owners Should Consider the LIGHTHOUSE Starter Program
For WordPress site owners, managing a business’s digital presence often feels like juggling too...
HubSpot Hacks: Features You’re Not Using (But Should Be)
You’ve got HubSpot. You’re sending emails. Logging deals. Tracking contacts.But if that’s all...
Why Scaling Businesses Move from Wix to HubSpot
Many early-stage businesses start with Wix, and for good reason—it’s fast, simple, and affordable....
From Splash Page to Powerhouse: Why It’s Time to Trade Wix for HubSpot
Let’s face it. Wix is like a kiddie pool. It’s splashy, it’s shiny, and sure—it’s a fun place to...
Funnels Aren’t Dead, They’re Just Misunderstood
There’s a rumor drifting through the marketing waters—that the funnel is dead.
Avoiding the Mobile App Money Pit: Strategic Guidance for Sustainable Growth
Mobile apps hold tremendous promise—but only when approached with strategic discipline. Without it,...
Don’t Let Your App Become a Money Pit: Navigating Mobile Projects with Strategy, Not Sunk Costs
Let’s get this straight: building a mobile app isn’t the same as launching a website or spinning up...
Click With Care – Crafting User Journeys That Make Sense
Clicks are choices.Each one is a little yes—a vote of confidence from your user that says:“I trust...
Embracing the Agentic Workforce in 2025: AI’s Impact and How EBODA Can Help Your Business
As NVIDIA CEO Jensen Huang highlighted at CES 2025, AI is rapidly reshaping the workforce, bringing...
Smart Segments, Real Results: How to Target with Purpose
Let’s get something straight:Spray-and-pray marketing is not strategy—it’s a cry for help.And don’t...