You’ve got goals. You’ve got momentum. But when it comes to what to build next—things can get murky.
That’s why we created Voyage Map SMB.

It’s not just a document—it’s a strategic treasure map designed for companies and founders who want to move with confidence. We align your business goals, your marketing direction, and your tech reality into one actionable plan.

Whether you're preparing to launch, expand your content strategy, or evolve your MarTech stack, Voyage Map SMB gives you a clear, prioritized path—built to your unique constraints and vision.

At EBODA.digital, we believe strategy should never feel like guesswork. With Voyage Map SMB, it won’t.

🧭 Voyage Map SMB

Your Strategic Blueprint for What to Build Next
A focused, fast-moving strategy engagement for founders ready to gain clarity, traction, and aligned growth.

For SMB founders juggling ideas, systems, and opportunity overload, the Voyage Map SMB delivers a sharp, high-value plan. In one week, you’ll receive a custom, actionable map that helps you build the right thing next—faster, smarter, and with greater confidence.

🌟 Your Voyage Map SMB Includes:

1. Business Vision

Clarify your direction and what success actually looks like.

• Snapshot of your current state (goals, offer, team, readiness)

• Your vision for growth: goals, brand direction, impact

• Constraints we need to honor: budget, bandwidth, capacity

2. Marketing Strategy

Set the foundation for reach, resonance, and results.

• Messaging clarity & brand positioning high-level assessment

• Target audience overview and persona strategy

• Go-to-market channels and content themes

• STARLIGHT Content Strategy Compass Assessment:

  • STARLIGHT Social AI – for social content automation

  • STARLIGHT Blog AI – for persona-optimized blog creation

  • STARLIGHT Podcast AI – for rapid scaling into branded audio

3. Campaign Objectives

Align strategy with specific, near-term business goals.

• Top campaign objectives (awareness, conversion, retention)

• Funnel feedback & tactical suggestions

• Define Key Metrics to measure and iterate

4. Data Analysis

Uncover insight gaps and tech blind spots.

• Basic data flow and integration snapshot

• Visibility gaps in analytics and reporting

• ⚓ Optional Add-On: Analytics Audit

5. MarTech Snapshot

Get your tools and systems aligned for the road ahead.

• Audit of current CRM, CMS, email, and automation tools

• Simplification opportunities & integration blockers

• Priority recommendations for stack upgrades

• ⚓ Optional Add-On: Integration Map or Migration Support

6. Creative Deep Dive

Bring your ideas, offers, and content to life.

• Campaign and content ideation (1 Campaign)

• Brand voice and story assessment

• Target content opportunities based on one audience persona

• ⚓ Optional Add-On: VIP Annual Creative Access Pass
  (Includes naming, taglines, or visual brainstorm)

7. Execution Timeline

Turn your strategic Voyage Map into a real plan of action.

• Priority sequencing of initiatives

• High-level 90 day rollout plan

• ⚓ Optional Add-On: Milestones, dependencies, and decision gates

• DIY vs. EBODA vs. partner swim lanes

📦 You’ll Receive

• Your custom Voyage Map Deliverable

• One async round of follow-up feedback

• Clarity, confidence, and a sound path forward

⚓ Strategic Boosts for Voyage Map SMB

Optional enhancements to accelerate execution, sharpen clarity, and expand results.

🧭 Most Popular Boosts

• AI Implementation Roadmap
• Website Migration to HubSpot
• VIP All Access Creative Pass
• Content Strategy Workshop
• Quarterly Marketing Roadmap
• Campaign Concept Prototyping
• Reference Architecture Diagram

💡 Founder Favorites

• Brand Deep Dive Session
• Pricing & Offer Strategy Review
• Audience Persona Pack
• Brand Voice Guidelines
• Sales Enablement Toolkit

🌊 Future-Focused Boosts

• AI Training for Founders or Teams
• Analytics & Tracking Audit
• CRM Platform Migration Planning
• CRM Implementation Support
• Organizational Readiness Checklist

📌 Notes:

• Add-ons are scoped based on needs, budget, and fit.
• Pricing for add-ons are determined on a case-by-case basis depending on depth and deliverables.
• All add-ons are designed to plug directly into the strategic output of Voyage Map SMB—no wasted effort or duplicated discovery.

🌊 Chart Your Course. Start Your Voyage Map

You burned the ships. Now it’s time to chart the course.

You didn’t go all-in on your vision just to tread water. You made the leap. Now you’re out in the open—waves of opportunity ahead, and no retreat behind.

But even the boldest founders need direction. That’s where the EBODA's Voyage Map engagement and our Dolphin's swim in.

🗓️ Schedule a Deep Dive Call if you would like to learn more about our Voyage Map, and how it can help you achieve your business objectives. 

Or, if you are ready to swim for it, request your Voyage Map SMB Estimate today. 

🧭 About Skipper

Skipper charts the course with clarity and precision. A master of MarTech roadmapping, customer journey design, and cross-channel strategy, he ensures every campaign starts with a solid compass. From aligning digital goals to mapping CRM ecosystems, Skipper leads businesses confidently toward their lighthouse—with fewer detours and stronger ROI.

🔦 About EBODA.digital

EBODA.digital is a modern marketing consultancy designed for today’s fast-moving business landscape. We help small and mid-sized businesses cut through the noise and connect meaningfully with their audiences—through data-integrated platforms, brand storytelling, and marketing automation strategies that work. Our LIGHTHOUSE product family provides accessible, expert-level digital marketing services tailored for growth-minded entrepreneurs and lean teams who need sophistication without the enterprise price tag. We believe in execution with integrity, creativity with purpose, and technology that empowers—not overwhelms.